Use Case

Artist Alley Survival Guide: Printing Essentials

Tabling at a convention? Here is a checklist of printed goods you need to maximize your profit per square foot.

1. The Anchor Product

You need a high-ticket item. Hardcover art books or comprehensive graphic novels ($30-$60 range) anchor your table.

2. The Impulse Buy

Stickers, bookmarks, and small prints ($1-$10). These cover your lunch money and draw people in.

3. Business Cards

Don't let them leave without a way to find you online. Hand out a business card with every purchase.

4. Vertical Displays

Use retractable banners or tall print displays to catch eyes from across the hall.